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ServerProven® for IBM eServer®

LANSA business partner
Consumer
 
Vehicle Configurator
Consumers have high expectations when they buy a car. You want them to get accurate information and see your vehicle presented in the most positive way.
 
Consumers want to build their dream vehicle. You want to ensure that they buy it.
 
You spend a lot of marketing effort to drive consumers to your website. Consumers expect that the information they receive is correct.
 
Strategic's Vehicle Configurator meets all of these goals. In addition, unlike other products, it uses the data from your corporate databases, so you can be sure that it is correct.
 
When a consumer configures a vehicle, they can get a printed copy of their vehicle's details. Within the configurator, they can also use our dealer locator technology to find a local dealer and request a quote or test drive.
 
You get a lot of useful marketplace data, including:
  • A breakdown of numbers, percentages, and trends of raw consumer interest at the product line, model class, model, exterior color, interior trim, and options levels.
  • The depth of consumer interest … measured by the depth that they proceed through the configuration and sales lead registration process.
  • Dealership Sales Leads … and the optional ability to measure dealer Internet sales effectiveness … to identify best practices to be implemented by all dealers!
 
Here's an example of what a consumer might see … as they configure one of your vehicles.
 
download configurator pages in pdf format
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Corporate Headquarters - 17 South Franklin Turnpike, Ramsey, New Jersey 07446 USA
Phone: +1 (201)-327-9400 -- Toll Free: +1 (800)-727-7260
 
   
 Copyright, Strategic Business Systems, Inc., 2016. grey gif